I create content that doesn’t feel like ads. It feels like stories people connect with.
Brands work with me to bring authenticity, creativity, and culture together through visuals that inspire and convert.
📍 Based in Chicago · Open to collaborations worldwide
Featured Work
Here’s a glimpse of recent projects across lifestyle, travel, beauty, and wellness that have helped brands drive conversions, awareness, and engagement.
Trusted by These Brands
Brands across wellness, travel, food, and lifestyle that blend creativity with measurable impact
Additional collaborations include:
AlterMe, Ciralo Collection (Italeu), Cool It!, DONA, EarPeace, Forged Rose Fragrances, Goiteia, HurtSkurt, Kiyomi Skin, Jupiter, MySmile, Nature's Push, NUNA, SANJ Production, The Seaweed Bath Co., TRIHARD, Zahler, and many more.
Community Collaborators
Asian American Coalition Chicago, Clean Your Dirty Face, Basecamp, Chicago Botanical Garden, goldplaited Salon, Gao’s BBQ and Crab, SOMOS HECHOS Magazine, NAILàCARTE, Wellness for Everyone, The K Beauty Skin, Rendang Republic, and many more.
Collaborations with Chicago-based businesses and creative spaces that bring people together. Highlighting local stories across wellness, beauty, food, and culture.
What I Offer
From storytelling to strategy, I create content that connects and converts.
I help brands turn everyday moments into stories people actually remember. Whether it’s a product demo, testimonial, or lifestyle reel, my focus is on creating content that feels authentic, looks elevated, and performs well across social and paid platforms.
Services
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📱 UGC Ads & Variants
High-performing short-form videos designed for social and paid campaigns. Includes engaging hooks, captions, and on-brand music
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🎞️ Product Demos & Tutorials
Show your product in action with clean visuals, voiceovers, and step-by-step storytelling that highlight benefits and usability
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Testimonials & Reviews
Relatable, story-driven videos that build trust and convert audiences through authentic experiences.
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📦 Unboxing & Lifestyle Shots
Natural, aesthetic content that fits seamlessly into organic or paid social media campaigns
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📝 Script & Concept Ideation
Includes creative research, scripting, and one round of revisions to ensure the content aligns with your brand goals
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🎙️ Voice-Overs / Podcast Style
Off-camera narration for ads, explainers, or storytelling pieces that need a calm and credible tone
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Add-Ons:
✨ Whitelisting and Paid Usage (option to run content through your ad account for enhanced reach and performance)
🗣️ Voice-Over Only Videos (for brands that prefer off-camera storytelling)
📸 Add-On Photography (product and lifestyle stills that match the aesthetic of your campaign)
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Every Project Includes:
🧠 Creative research and scripting
🔁 One round of revisions
🎬 Professional editing
💬 Captions and on-brand music
⚡ Fast turnaround and responsive communication
About Ayu
Hi, I’m Ayu! A lifestyle creator and creative strategist based in Chicago. I help brands turn ideas into meaningful stories that connect with people.
With marketing and management degrees from Harvard, I bring strategy, storytelling, and cultural insight into every project. My background in business and marketing helps me create content that’s both creative and results-driven.
Whether it’s a campaign, product launch, or long-term collaboration, I focus on crafting authentic stories that align with brand goals and resonate beyond the social media feed.
✨ Tone: Conversational, uplifting, and culture-driven
💡 Niches I love: Wellness, travel, lifestyle, beauty, food, and community
🛠️ Tools: Canva, CapCut, Hollyland and Maono mic, ring light, tripod, and natural lighting setups
Whether you’re a brand, business, or fellow creative, fill out a few details below, and I’ll get back to you soon. I usually respond within 24 hours. This is an opportunity to connect and explore ideas!